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The VA Academy Curriculum: what you'll learn!

Lay the foundation

  1. Get set up legally
  2. Frame the walls for your Marketing
  3. Roll out the Red Carpet for Your Clients
  4. Build your Boundaries

The Challenges:

  1. Google Drive Challenge
  2. Data Entry Challenge 
  3. Spreadsheet Challenge
  4. Website Challenge
  5. Set up Systems Challenge
  6. Email Challenge
  7. Graphic Design Challenge
  8. Facebook Challenge
  9. Instagram Challenge
  10. Email marketing Challenge with MailChimp

BONUS Training:

  • Free or Almost Free Ways to Market Your Business
  • Trello Training
  • Newsletter Training
  • Acuity Scheduling 

The Advanced Curriculum

Agency Core Content:

  1. Build Your Agency Overview
  2. Roll Out the Red Carpet
  3. How to Raise Your Prices
  4. How to Deal with Very Difficult Clients (and how to let them go)
  5. How to Work with Quick Start Coaches (who are difficult clients) 

How to Expand Your Agency and Hire!

  1. When Should You Outsource and Hire?
  2. How to Hire a VA for Your Agency
  3. Org Chart Training
  4. How to Be the Leader and CEO of Your Agency

Know Your Numbers to Grow 

  1. Lifetime Customer Value
  2. Client Acquisition
  3. Return on Investment
  4. Profit and Loss

Facebook Foundations

  1. How to harness the power of social media
  2. What do you really sell?
  3. Visually grab your reader on Instagram and Facebook
  4. Entertain and engage on Facebook
  5. Your website and online Presence

Don’t Waste Your Marketing Money!

  1. Facebook Ad Success
  2. Intro to Facebook Marketing
  3. Facebook Training
  4. Creating a Facebook Audience
  5. How to get Reviews on Facebook
  6. Creating an Audience in Ads Manager
  7. Facebook Admin Training
  8. Facebook Q and A 1
  9. Facebook Q and A 2
  10. Facebook do’s and don’ts: advanced strategies

Facebook Groups Training

  1. Facebook groups training 1
  2. Facebook groups training 2
  3. Facebook groups training 3

Search Engine Optimization (SEO) Training

  1. SEO overview
  2. Keyword research
  3. Advanced keyword research
  4. On page SEO
  5. Editing on-page elements
  6. How to Use Xagio to build a website
  7. Google search console
  8. Rank tracking software
  9. Press release
  10. Google Business Profile optimization
  11. Citations
  12. Backlinks
  13. Super backlinks
  14. Local articles
  15. Local relevance network
  16. Content
  17. What to do & how to get it done!

Google My Business Training

  1. Google Business Listing
  2. Why it’s essential!
  3. Checklist to complete for your clients
Learn more about the Academy!